It's a big day for Blue Corona. Today, the company was namedthe winner of the 2012 SmartCEO Volt: Leaders in Technology award. The company won the award in the Technology Innovator category. According to SmartCEO, "The inaugural Volt: Leaders in Technology program celebrates the role technology plays in the Mid-Atlantic region's business community as well as the future impact the technology sector will have on the area's economic growth."
Blue Corona was selected as a Technology Innovator for advancements in the marketing analytics space.
"Very few companies accurately measure and track their marketing investments - either because they don't think it's possible or because doing so on their own is complex and time consuming. As a result, they often rely on gut intuition to determine what's working and what's not. This approach is less-than-optimal. With Blue Corona Insights, we want to change the way business owners make marketing decisions. We've created a turn-key, cost-effective way for businesses to accurately measure and track their advertising and marketing," said Ben Landers, President & CEO of Blue Corona.
The awards ceremony takes place tonight at The National Press Club in Washington, DC, and the company will be featured in a profile of the local award winners in SmartCEO magazine's May 2012 issue.
"Blue Corona measures and tracks my website and all my advertising. Before I hired them, I was getting 3 property management leads per month. Today, as a direct result of their work, I receive over 25 leads per month!"
"I love the tracking - being able to see exactly where my visitors come from and how many visitors it converts into leads and patients. You guys have been crushing my expectations since we started working together!"
"Blue Corona created, implemented and currently manages my top three marketing strategies - Email, SEO and PPC . Using their tracking service helped me confidently eliminate over $125,000 in wasted print advertising."
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