If you're like most business owners and marketing executives, you're constantly wondering what you can do to improve your website's organic rankings. In order to intelligently answer this question and create a viable SEO strategy, you need to invest in a comprehensive website audit. Unlike the "free website analyses" you've been offered or received in the past - typically via a SPAM email, Blue Corona's website audits take an exhaustive look at every aspect of your website - as well as several of your competitors.
What Makes Our SEO Audits Unique
Unlike most SEO companies, we work into our analysis the economics of your business model and provide you with a strategy custom tailored to your company's situation (i.e. an enterprise company with in-house SEO people can expect a different deliverable than the owner of a home service business looking for a "do it for me" SEO solution).
Our Account Managers think and act like business owners and our SEO analysts are some of the best in the business. Together, they'll quickly learn the key elements of your business, and evaluate your website and your competitors' websites in a level of detail you never dreamed possible. Your SEO audit and assessment will include detailed insights and evaluations of your website's code, file structure, on and off page content, the links pointing to your website, and your overall online marketing presence. You will receive a professional report accompanied by a presentation from your Account Manager and SEO analyst. They'll customize the presentation for your preferences and answer any question you may have.
Competitor Analysis is Key
Because SEO is a zero sum game - in order for your site to be more visible, you must "leap-frog" sites ranking above you, so an in-depth competitor analysis is a key aspect of each Blue Corona SEO audit. Our team will show you the keywords your competitors are targeting, how they rank for those keywords rankings, a glimpse into their online marketing strategy, and opportunities to outrank them. You'll be amazed at the level of detail our SEO software can provide!
What You Get with Our SEO Audits
The end result of our SEO audits is a blue print of recommendations - what you need to do to get your "SEO house" in order. We also include an online marketing and SEO strategy - how you should be marketing your business online and what you need to do to measurably improve your organic search rankings and get more leads and sales from non-branded organic search terms. Every audit we perform is customized to your business, but a typical SEO audit includes deliverables such as:
- Baseline data collection using Blue Corona's proprietary analytics framework
- Key metric identification - the data points you should use to measure future SEO success
- Keyword research to identify high-value target keywords unique to your business
- Competitor analysis for 3-10 competitors
- Comprehensive evaluation of your site's code, structure, on / off-site content, and linkscape
- Page by page recommendations for 5-20 pages
- Keyword rank report for 500-1,000 target terms
- Online marketing and SEO strategy
- Presentation of our findings by a dedicated Account Manager and SEO analyst
What Happens After a Blue Corona SEO Audit
Roughly 85 percent of our SEO audits turn into ongoing SEO engagements, but the audit alone has considerable value. Again, whether you're a small business looking for help with SEO or a marketing executive looking for an enterprise SEO audit, we can help! Blue Corona has performed SEO audits for nearly 250 different companies - from small local businesses to large, international and publicly traded corporations. If implemented, the recommendations from our audit are guaranteed to measurably improve your organic rankings as well as the leads you receive from non-branded organic search terms.
Contact us today and tell us more about your SEO needs.
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