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A Day in the Life of an SEO Nerd
Author’s Note: This post is not meant to be serious, at all. For a more detailed look at what I and my team actually do, check out a previous blog post entitled “What Does an SEO Company Actually Do?”
At Blue Corona, we like to think of ourselves as so much more than an SEO company. Our goal is to be our clients’ one-stop-shop for all things online marketing—from Web design to pay per click to ad tracking to content marketing and more.
Because I don’t like people thinking my amazing coworkers are spammers, I decided to start this “A Day in the Life of” blog series where I’d take you through what exactly it is that each critical person at an online marketing company does all day. Actually I’m lying. Hannah came up with this idea and I stole it.
Anyway. Who better to start the series with than the biggest SEO nerd of them all? Ladies and gentleman,
Brandon has been at Blue Corona for three years now. His daily routine is often compared to that of Mark Twain and Ernest Hemingway and will be studied in personal success manuals for years to come. Here’s the breakdown:
6 a.m. – 6:20 a.m.: Get into the shower. Imagine how manly it would be to shower with cold water, James Bond style. Turn water to cold, squeal, then change back to hot.
6:20 a.m. – 6:50 a.m.: Breakfast—English muffin, tuna (no mayo), Swiss cheese, fried egg. Protein shake. Start thinking about lunch. Plan healthy meal.
7 a.m. – 7:30 a.m.: Commute the opposite way on the highway. Try not to show smug sense of self-satisfaction watching legions of cars on the other side.
7:30 a.m. – 7:35 a.m.: Arrive at the office. Marvel at how amazing our Charlotte office is compared to when it was just five of us a couple years ago.
7:35 a.m. – 7:45 a.m.: Green tea K-Cup, two packs Splenda. Wait for it to cool because beneath this tough, brooding exterior is a sensitive, fragile soul whose tongue burns easily.
7:45 a.m. – 8 a.m.: Almost lunch time. Finally.
8 a.m. – 11 a.m.: Start writing and optimizing landing pages, optimizing for keywords and conversions. Take a minute to worship the Google in my Google shrine.
11 a.m. – 12 p.m.: Drive to grocery store salad bar. Remember Chinese food exists. Make detour to Chinese buffet.
12 p.m. – 1 p.m.: Return to work. Watch a webinar on new insights and tricks from industry leaders. Write a follow-up recap for the rest of the team, including a minute-by-minute re-enaction of how excited I got to apply it to clients. Allow 10-20 minutes for full-blown nerding out.
1 p.m. – 2:30 p.m.:Meeting with AMs about goals for organic landing page views, leads, ad return, and industry benchmarks. Crunch some numbers while I’m crunching some Cheetos.
2:30 p.m. – 4:30 p.m.: Check in on creative calendar, make edits to infographics, e-books, and social posts for a few clients, then daydream about having a $1,000,000 budget for PPC.
4:30 p.m. – 5:30 p.m.: Analyze client website data in Webmaster Tools and Google Analytics. Plan short, medium, and long term SEO strategies. Damn that Chinese food was good.
5:30 p.m. – 6 p.m.: Look at mountain real estate in the Appalachians. Plan retirement strategy to buy property. Make to-do list for client follow-up in the AM.
6 p.m. – 7 p.m.: Bump into client at the gym. Client doesn’t know me by face. Keep it that way.
7 p.m. – 8 p.m.: Call fiancée. Explain to her all the hilarious things that happened in the world of SEO today. She doesn’t get it.
8 p.m. – 9 p.m.: Fantasize about cooking a delicious, gourmet dinner. End up putting chicken in a wok with a bunch of other stuff. Still comes out perfect (buy a wok).
9 p.m. – 10 p.m.: Cruise SEO and marketing message boards. Wonder what would happen if we staged a French revolution style uprising in front of Google headquarters.
10 p.m.: Bedtime. Sleep = gainzz.
Want to Apply to Be an SEO Nerd like Brandon?
Editor’s Note: This blog is strictly for entertainment purposes. Brandon Doyle is one of Blue Corona’s top SEO campaign managers. Lest you think he actually passes out at work, take a look at some of his client’s outstanding results:
298% increase in organic traffic in two years.
535% increase in organic traffic in 9 months.
About The Author: Brandon is Blue Corona's Director of Marketing and oversees the company's growth initiatives. He is passionate about growing the company's brand, leads, and sales. Outside of work, Brandon enjoys spending time with his wife and daughter at a local brewery and completing DIY home improvement projects.
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