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Category Archives: Website Analytics & Tracking

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Blue Corona Editorial Board
December 11, 2014

SEO and PPC both have clicks, conversions, and leads. However, a common misconception is that clicks are the same…

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Blue Corona Editorial Board
December 7, 2014

I have a friend who works for one of Blue Corona’s local competitors. I won’t lie—whenever he lets some…

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Blue Corona Editorial Board
November 16, 2014

Blue Corona markets predominately for companies in the home service industry. For these companies, it’s likely that most of…

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Blue Corona Editorial Board
November 8, 2014

Ah, content. That pesky thing your marketing person is always harassing you about, saying you need more of it. What…

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Blue Corona Editorial Board
November 4, 2014

At some point in your life, I’m almost certain you’ve had to maintain a long distance relationship. I currently…

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Bailey Stoner Senior Account Manager
November 1, 2014

Here at Blue Corona, we live and breathe one phrase: “Track > Test > Tweak > Repeat.” Our clients…

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Bailey Stoner Senior Account Manager
October 7, 2014

If you are reading this blog post, chances are you saw semalt.com as source of traffic in your Google…

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Hannah Nelson Organic Team Lead
August 22, 2014

For many small businesses in the home contracting industry (think roofers, flooring contractors, electricians), Angie’s List is a lead…

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Ben Landers President & CEO
August 18, 2014

Today, Google launched a new AdWords feature called website call conversions, which allows business owners and marketers to track…

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Blue Corona Editorial Board
August 12, 2014

Do you remember the days when you had a house phone to answer—yes, a house phone! You know, the…

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Ben Landers President & CEO
August 7, 2014

Go to Google Trends and search "analytics" and you'll see that interest in the topic took off like a rocket…

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Alanna Hernandez Quality Assurance Manager
July 16, 2014

A toddler playing with a toy for hours (I never thought I’d start out a Blue Corona blog post…

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Katelyn McKinley Marketing Specialist
April 23, 2014

What is your website’s visit-to-lead conversion rate? In case you haven’t read the FAQ we posted on website conversion…

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Blue Corona Editorial Board
April 21, 2014

You probably don’t follow the Google Analytics blog as closely as the data nerds at Blue Corona do, but…

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Blue Corona Editorial Board
April 15, 2014

I used to live in my Google Analytics organic keyword data. Not just professionally, as an SEO campaign manager…

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Blue Corona Editorial Board
January 27, 2014

One of the scariest reports in all of Google Analytics is Visitors Flow. The twists of red, green and…

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Blue Corona Editorial Board
October 10, 2013

ABC—easy as acquisition, behavior, conversions. As early as last week, many Google Analytics users noticed some big changes to…

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Blue Corona Editorial Board
October 1, 2013

The average speed of a vehicle in the United States is 32 mph. This is obviously a really worthless…

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Blue Corona Editorial Board
September 27, 2013

I get far too excited when I’m working on Blue Corona’s website and the little “Did you find what…

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Blue Corona Editorial Board
September 24, 2013

Bad news for people out there who like seeing where their web visitors come from – Google is moving…

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Maryland
7595 Rickenbacker Drive
Gaithersburg, MD 20879
North Carolina
1401 Central Avenue, Suite 200-F
Charlotte, NC 28205