Which marketing strategies deliver the best leads at the lowest cost per lead? What percentage of your website visitors actually turn into leads and sales? If you’re like most business owners, you probably can’t (accurately) answer these questions. Blue Corona Insights is an ad tracking and marketing measurement service designed specifically to help business owners measurably improve their marketing performance. By more accurately tracking every single advertising and marketing strategy – including the company website – our analysts can show you exactly how many leads a particular strategy generates as well as how many leads become sales, revenue, and profit.