Blue Corona was recently featured in the Dec. 2013 print edition of Remodeling—a Hanley Wood, LLC publication based out of Washington, D.C. The article, titled “Check Your Vitals: Remodeling Benchmarks,” is also published on RemodelingMag.com and covers which key performance indicators remodelers should look at to gauge business success in the following areas:
And the Web.
In the article, Blue Corona’s president Ben Landers offered the following “benchmarks” for remodelers to gauge the success of their online marketing strategies:
New website visitors compared with returning visitors
Lead conversion rate
Number of online pages
As a full service online marketing company specializing in the home services industry, Blue Corona has extensive experience helping remodeling companies get more leads and sales from the Web. Contact us today to see if your remodeling company can benefit from our services and ask us to send you a free copy of our book, “The Remodeler’s Online Marketing Blueprint.”
About Blue Corona
Founded in 2008, Blue Corona is a data-driven online marketing company that helps businesses accurately measure and track their advertising efforts to generate more leads and sales from the web. For each client, Blue Corona implements inbound internet marketing strategies such as pay per click (PPC) advertising, search engine optimization (SEO), online lead generation, ad tracking, conversion rate optimization, and website redesigns. Blue Corona was ranked on the Inc. 500 list in 2012 and again on the Inc. 5000 list for 2013. With around 30 employees, the company has offices in both Gaithersburg, Md. and Charlotte, N.C.