Category Archives: Remodeler Marketing

If you own a local remodeling company and you’re looking for a digital marketing partner to help take your business to the next level, you’ve come to the right place. At Blue Corona, we specialize in remodeler marketing—everything from SEO, PPC, website design, content marketing, social media campaigns, and more for businesses just like yours.

Blue Corona does so much more than just remodeler SEO—we truly see ourselves as a Web marketing partner to your remodeling company. We market your business as if it were our business—meaning we strive to truly understand your services, products, sales process, competitors, industry, and markets to effectively market your services on the Web, all while tracking and measurably justifying your investment in our remodeler marketing campaigns and services.

Below are a collection of blog posts written by our team of expert remodeler marketers. Browse through or call us today to get started on improving your remodeling company’s online presence.

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Betsy McLeod Digital Marketing Specialist
August 1, 2018

🚨 In July, 2018 Facebook dismantled this service 🤷‍♀️ UPDATE: In late July 2018 Facebook confirmed that this fledgling service has been…

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Alanna Potosky Marketing Specialist
April 3, 2018

Ah, the battle between Houzz and Pinterest rages on—hopefully it won’t turn into anything remotely similar to the Hunger…

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Blue Corona Digital Marketing Team
March 20, 2018

The remodeling industry and the way contractors attract and interact with customers has changed a LOT over the past…

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Betsy McLeod Digital Marketing Specialist
March 8, 2018

Social media marketing isn't a new concept, and I'd even say it's now mainstream. But while the majority of…

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Alanna Potosky Marketing Specialist
February 25, 2018

What separates the best remodeling websites and the mediocre ones? If you're like most remodelers and home service contractors,…

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Betsy McLeod Digital Marketing Specialist
February 23, 2018

If you don’t know the rules, you can’t win the game. Ten years ago, it used to be enough…

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Betsy McLeod Digital Marketing Specialist
February 19, 2018

How to Kick-Start Growth and Break a Business Plateau It happens to the best of businesses. Things are going…

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Betsy McLeod Digital Marketing Specialist
February 7, 2018

Two business owners walk into a bar. They both order shots to celebrate the launch of their new companies.…

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Betsy McLeod Digital Marketing Specialist
January 19, 2018

"2 seconds is the threshold for ecommerce website acceptability. At Google, we aim for under a half second.” – Maile Ohye,…

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Betsy McLeod Digital Marketing Specialist
December 24, 2017

The image above is an actual, real, functioning website. Not only does it give give you a headache, it's…

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Betsy McLeod Digital Marketing Specialist
December 17, 2017

They're heinous. They're awful. And they'll tank your social media strategy faster than you can say "Whoops." 2018 is…

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Betsy McLeod Digital Marketing Specialist
November 28, 2017

One of the main causes of a failed social strategy is prioritizing the wrong social media platforms. It’s an…

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Betsy McLeod Digital Marketing Specialist
November 15, 2017

Ten years ago, business owners operated under the mindset of "think globally" when it came to marketing strategy. Five…

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Ben Landers President & CEO
October 31, 2017

If you sell products or services to other businesses, it’s time to update your marketing strategy for a new…

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Betsy McLeod Digital Marketing Specialist
October 30, 2017

"Sexy marketing." What comes to mind when you read those words? If you're like most business owners I've asked…

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Jill Singhaus Business Development Manager
October 11, 2017

Things don’t always turn out the way you expect. Every single parent ever knows this—which is why there’s a…

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Betsy McLeod Digital Marketing Specialist
September 7, 2017

No matter how great you think your contracting business is, if you don’t have the right online presence your…

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Ben Landers President & CEO
August 29, 2017

Sales are the lifeblood of every business, but you can't get sales without leads. Every business owner recognizes this;…

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Betsy McLeod Digital Marketing Specialist
August 23, 2017

Do you ever click through to the second page of Google's search engine results? No. No one does.  In…

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Katie Birkbeck Marketing Specialist
August 3, 2017

When it comes to transforming a vision into a custom masterpiece, you're the expert—when it comes to homes. When…

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Alanna Potosky Marketing Specialist
October 12, 2016

Should your remodeling company be on Instagram? Let me answer that question by first borrowing some content from another…

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Jenny Goldberger Marketing Specialist
October 4, 2016

You’re upset. You’ve built a reputation as a remodeling company that anticipates, responds to, and follows up on the…

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Alanna Potosky Marketing Specialist
September 12, 2016

Houzz Has New Features…Get the Scoop! The other week, I attended a Houzz webinar, where I got a brief…

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Ethan Batson Marketing Specialist
August 3, 2016

In the nearly ten years that both companies have been around, both LivingSocial and Groupon have dominated the market…

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Katie Birkbeck Marketing Specialist
July 27, 2016

As the owner of a remodeling company, you’ve probably heard about pay-per-lead services like HomeAdvisor. (You probably Googled something…

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Katie Birkbeck Marketing Specialist
July 12, 2016

As a business owner, you know how important your online presence is. In order to generate leads—and in turn,…

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Ethan Batson Marketing Specialist
July 5, 2016

A name that I’ve heard come up more and more in my conversations with home service companies is Porch.…

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Katie Birkbeck Marketing Specialist
June 26, 2016

Word of mouth can only get you so far, which is why many remodeling companies have turned to online…

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