Does Going HTTPS Help Your Website Get More Organic Traffic?

At the end of September in 2016, Blue Corona migrated our own site (www.bluecorona.com) to HTTPS, in order to keep up with Google’s best practices and emphasis toward more secure sites. In the next month (October 2016), the website saw a 36% increase in organic traffic compared to the previous month. While we’ve seen steady growth over time on our site from other SEO strategies and tactics, the increase in traffic from one month to the next can be attributed to the switch to HTTPS.

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