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Is your marketing strategy ready for the next recession? All the warning signs of an economic downturn are flashing…
In 2009, the legal field officially became over-saturated. Ten years later, the bulk of law firms are still feeling…
Do you ever click through to the second page of Google's search engine results? No. No one does. In…
Picture this: It was allergy season, 2008. I was locked inside, buried by tissues, eye drops, and air purifiers.…
As a franchise owner, chances are you’ve run into some trouble with your marketing plans—specifically your digital marketing plans.…
So... Your Google My Business Listing Got Suspended. Now What? It was an average Tuesday morning for the owner…
On Monday, June 3, 2019, Google officially began rolling out a new core search algorithm update: The June 2019…
Consumer needs are changing—fast—and the contractors who adapt their HVAC marketing strategy will be the ones that see more…
As a business owner or marketing manager, you're constantly putting out fires and preventing new ones from starting. Losing…
At this very moment, you’re being tracked. In real life, this is illegal, and is called stalking. Online, this…
Updated 5/22/19 to reflect new information from Google. If you're a local business, you've probably heard of (or at…
We’re Giving Away Our Plumber Digital Marketing Playbook “My phone isn’t ringing.” Sound familiar? Yet there are more than…
Welcome to Paid Search 101! Advertising used to be simple. In the beginning, you had one medium—print. You paid…
Ten years ago, business owners operated under the mindset of "think globally" when it came to marketing strategy. Five…
As a business owner, you may have heard the importance of tracking visits to your website. That is absolutely…
B2B lead generation isn’t a walk in the park. Establishing and growing a sustainable pipeline of leads is something…
If you're in the healthcare advertising field, you're used to swimming upstream. You work in a highly regulated environment…
Keyword stuffing. Pop-up video ads that automatically play sound. Ads that cover content. Difficult-to-read content. No headings or emphasized…
Historically, the most reliable source of financial services leads and new clients has been referrals. I'm not going to…
If you’re a home builder and you found this blog post, chances are, you understand the importance of having…
Want more roofing leads at a lower cost? Of course you do. Some contractors would be tempted to take…
If you've read any of our other lawyer marketing blogs, you'll recognize the phrase: Your website is your #1…
Is your website content high-quality? When I say high-quality, I mean free from spelling errors, grammatically correct, completely covers…
Each month for the past 12 months, people in the U.S. used Google to perform 1.7 million online searches…
Client acquisition for personal injury lawyers isn't easy. Not only do you have a large number of competitors, but…
Want More Plumbing Leads? These 10 Digital Marketing Strategies Will Get Them for You Chances are, your phone isn't…
Your website is arguably your hospital or treatment center’s most important marketing asset, and if it isn’t bringing in…
There's a joke in the digital marketing community that aptly sums up why you're having trouble with client acquisition:…
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