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Google Local Services Ads for HVAC Companies
Local Services Ads for Heating & Air Conditioning Companies: More Leads from Local Customers
HVAC contractors can now be found at the very top of Google search results for searches like “air conditioning repair” and “HVAC contractor near me” with Google Local Services ads for HVAC companies. Now, you can connect online with ready-to-book customers, helping you increase leads and sales from your digital marketing campaigns.
DOWNLOAD THE CASE STUDY: 24:1 ROI FROM LOCAL SERVICES ADS >>
What's Included In Our Local Services Ads Management
Why choose us to manage your Local Services ads for you? Convenience, expertise, and a streamlined process. We cover it all from start to finish, including:
1Program Application & Google Guarantee
Your Local Services ads application is completed for you, and we then help you and your team navigate all required licenses, insurance, and background check materials to get the Google Guarantee for your heating and air conditioning business. With the Google Guarantee, you’re verified as a Google-trusted company, which builds trust with local customers.
2Profile Setup & Ad Creation
You get an optimized business bio for your HVAC company that showcases the most important aspects of your business to customers and help them choose which provider to contact. These company bios are shown on your Local Services profile page, and you can choose up to 5 ways to highlight your business, which will be verified by Google.
3Advertising Tracking & Reporting
You get the confidence that your campaign is performing at its best through transparent cost-per-lead monitoring and revenue attribution. Measurably improve your ROI from Local Services ads with Blue Corona, the leader in HVAC digital marketing services.
You’ll know your money isn’t being wasted on non-serviceable repair or install leads with our Local Services ad management. When unqualified customers call you, our team disputes the cost of the lead with Google on your behalf, getting you a refund and allowing you to focus on running your business while optimizing your Local Services marketing investment.
Get Your HVAC Company Google Guaranteed
Did you know that 97% of people read online reviews for local businesses? Your online reputation is critical to increasing leads and sales from the web. Adding Local Services ads for HVAC companies into your mix of marketing gives homeowners in your service area the confidence that you are a reputable company who does great work—plain and simple.
How Google Local Services Ads Work
Local Services is a pay per lead platform owned by Google. Unlike traditional PPC ads, you only pay when someone calls your business, not when they click on your ad. As an HVAC company, you know heating and air conditioning, not the ins and outs of Local Services ad management.
How Google Guarantee & Local Services Ads Work
1.) You apply for the Local Services ads program – Local Services ads for HVAC companies are now available across the United States. The first step is to apply for the program and start the Google Guarantee verification process.
2.) Blue Corona assists you in the application process – During the application process there is a lot of documentation to submit on behalf of your company. As a Google Premier Partner, the Blue Corona team works directly with the Local Services support team at Google to ensure all business licenses, employee and owner background checks, and documentation are submitted accurately and on time.
All documentation must be submitted within 90 days of beginning your application.
3.) Blue Corona sets up your Local Services profile – You tell our Local Services management team what services you want to be found for (repairs, maintenance, installs, indoor air quality, etc.) and we set up your campaigns to align with your business goals.
4.) Blue Corona manages your campaign – Throughout each month, we work tirelessly to optimize your Local Services costs and increase leads for your business. At the end of each month, we’ll meet with you to recap campaign performance and deliver any recommendations to improve results.
5.) Blue Corona Tracks, Tests, Tweaks, and Repeats – Our proven process has resulted in increased leads and more revenue growth for more than 100 HVAC contractors across the country.
Google Local Services Ads Ranking Factors for HVAC Contractors
Local Services ads for HVAC contractors are pay per lead ads, meaning when someone books a call with your company, you pay Google directly (not your digital marketing partner). In order to increase leads and sales and optimize your marketing costs from Google Local Services, you need an HVAC marketing company that works directly with Google—like Blue Corona.
Blue Corona is a Google Premier Partner, a distinction reserved for the top 3% of marketing agencies in North America. Our HVAC PPC marketing specialists will optimize your Local Services ads to adhere to (and maximize the benefits of) the Local Services algorithm. These ranking factors include:
- Your review score and the number of reviews your HVAC company receives
- Your responsiveness to customer phone calls and requests
- Your proximity to potential customers’ locations
- Your company’s business hours
Why Select Blue Corona Over Other PPC Companies?
At Blue Corona, we try and let our clients speak for us. Take a look at what other contractors like you have to say about our work. Above all, everything we do comes from the perspective of a business owner, and we treat your business like our own.
Done that? Great! Let’s get down to the details. We can offer you a few guarantees other companies can’t:
- You don’t have to worry about long-term contracts. We won’t handcuff you for a specific amount of time. Ever.
- You’ll own your ad creatives. Some Local Services ads management companies won’t let you keep your ad creatives when you leave. Not us.
- You’ll optimize your marketing costs. All of your Local Services campaigns are tracked, measured, and analyzed for improvements. This lowers your costs and raises results.
- You get a dedicated Account Manager to be your guide, as well as a support team that includes an analyst, web designer/developer, and a dedicated PPC management specialist.
- You get detailed monthly reports (you can actually understand) that connect Local Services performance to your bottom line.
Our Happy Clients
“"Before working with Blue Corona, our website was old and basic... it really didn't match the image we wanted to portray in the market. We ended up choosing Blue Corona because they impressed us with their thorough research and understanding of our needs and our culture. The big benefit for us throughout the process was their ability to leverage their team's experience when we had an idea of what we wanted to do but didn't really know how to implement...”
“"This has by far been the best return on investment I’ve ever seen. This has opened up another door for revenue to come in. My website has turned into my best sales rep. The company markets itself!" My account manager presents all the information in a way that I can understand. She always takes my calls. She responds to my emails in a timely fashion. She helps me come up with new ideas. She is outstanding! Blue Corona provides results....”
“"We are very pleased not only with the end result, but also with the entire process of working with Blue Corona. The amount of patience, guidance, and knowledge that they displayed throughout the whole process made them a very easy and enjoyable partner to work with. We are thrilled with our new website, mobile site, and content management system. We would recommend Blue Corona for any website development or redesign project.” With 25 retail stores and six dealer locations throughout...”
“"We trust our support team at Blue Corona completely and quite frankly are involved in very little of what they do for us. They truly understand SEO and what is needed to make it work. I would say this has been the most valuable aspect of working with Blue Corona. They do so with little to no effort on our part, which allows our sales managers to focus on sales rather than SEO tasks and education. For all of these...”
“"Blue Corona measures and tracks my website and all my advertising so I know exactly what is working and what needs to be re-evaluated. They break down the data into actionable insights and clear takeaways. Before I hired them, I was getting 3 property management leads per month. Today, as a direct result of their SEO work and pay-per-click expertise, I receive over 25 leads per month and my cost per lead has actually gone down!" Rory Coakley founded Coakley...”
“Blue Corona's expertise in search engine optimization is directly responsible for driving the increase in monthly visits to our web site, producing many telephone inquiries and visits to our showroom.”
“Both the design of the website, and the later design of our mobile website, were extremely easy and professional. In the past I had problems with web designers not understanding how I wanted the site to look and respond. Working with Chase, there were none of these issues. He really listened to my requests, asked questions to make sure he understood what I was saying, and made many suggestions of ways to improve the site in ways that had never...”
“I used to get a couple of form submissions a year—and it was all spam. Now, we’re getting leads—and they’re qualified! You can find an SEO company anywhere. With Blue Corona, you get an account rep that’s there for you. I know there’s somebody looking out for our website and helping us grow.”
“My husband and I have each been in the business world for at least 30 years and I can honestly say that I have never worked with a team of people as wonderful as Blue Corona's. We know virtually nothing of the SEO business and they have guided us through this in a most impressive way. Tara has been our main point of contact and I truly cannot say enough things about that amazing woman. It is due to Tara and...”
“Our phones are ringing more and our guys are busier ever since we signed up with Blue Corona to handle our marketing. We look forward to our monthly updates and are excited to see the numbers each month of how we are doing. It is especially nice to see now when we are experiencing a lot of pressure from our competitors to try and take our customers. It’s nice to take these amazing numbers to our manager and show him...”
The information on this website is for informational purposes only; it is deemed accurate but not guaranteed. It does not constitute professional advice. All information is subject to change at any time without notice. Contact us for complete details.