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Local SEO Services for Solar Companies

Increase Leads & Sales with Local SEO Services

Solar panels, solar installers, solar energy rebates in [City, State], solar companies near me, how much does it cost to install a solar panel setup?—there are hundreds of keywords local consumers search when purchasing new solar equipment and services. How you connect with these local customers searching for your services right now? With local search engine optimization (local SEO).

Local SEO services are the number one way to:

  • Increase your website’s keyword rankings on page one of search engines like Google, Bing, and Yahoo
  • Improve your visibility and rankings in Google’s local pack (maps listings) and Bing Places
  • Raise the conversion rate of all local advertising channels
  • Help mobile users easily find your business online on search engines, directory listings, and social media channels
  • Ensures your business is found on Google Maps, Apple Maps, and other navigational apps

If you need help increasing your solar company’s visibility on search engines like Google, Bing, and Yahoo, give us a call or contact us online. We’ve helped hundreds of home and commercial service businesses across the United States measurably improve their marketing performance.

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Penguin Air, Plumbing & Electrical

Penguin Air, Plumbing & Electrical
Problem

A prominent Nexstar member servicing the Phoenix Valley, Penguin Air, Plumbing & Electrical first came to Blue Corona in 2019 in search of a new digital marketing partner. A once well-established brand in the Valley community, Penguin was quickly losing rankings, visibility, and customers to competitors that outranked and outperformed them on search engines. Historically, Penguin grew top-line revenue nearly 40% each year until 2019. Owners Wade and Will were ready to make the leap from the “biggest small guy” in the Valley to big-time players.

Solutions

A digital competitive analysis of Penguin’s online presence revealed multiple areas of opportunity across their website, organic search presence (SEO) and paid media (PPC, specifically).

Our Results

$34M

Revenue generated from digital marketing

12%

Reduction in cost per validated lead from digital sources

54%

Of total revenue generated by digital marketing

American Vintage Home

American Vintage Home
Problem

American Vintage Home, an award-winning residential HVAC and plumbing company servicing Chicagoland’s North Shore area, knew they were up against tough competition online. With multiple, large home service companies dominating the first page of Google search results, the company had an uphill battle to outrank their competitors to generate more qualified leads from their website.

Solutions

The company turned to Blue Corona to improve the performance of its digital marketing campaigns, with an emphasis on search engine optimization (SEO). After an in-depth client intake and onboarding process, Blue Corona’s team got to work installing a custom tracking and analytics setup, optimizing existing web pages, publishing new, SEO-optimized content, and claiming and optimizing local director listings on behalf of American Vintage Home.

Our Results

500+

Keywords ranked on page one of Google search results

10%

Year-over-year increase in validated leads from SEO

77:1

ROI from their SEO investment

Arctic Air Conditioning

Arctic Air Conditioning
Problem

Arctic Air Conditioning’s customer service reps are top notch, but there was one problem—their CSRs simply couldn’t keep up with the high volume of calls generated by Blue Corona’s marketing strategies. The company was leaving thousands of dollars of revenue on the table each month because of it.

Solutions

Enter Blue Corona’s Lead Recovery service, which successfully books an average of 10% more appointments from our clients’ existing marketing budgets.

Our Results

29%

Of all phone calls flagged for recovery

100

Additional jobs booked throughout the year from Lead Recovery

14:1

ROI from Blue Corona's Lead Recovery services

Is Local SEO Important?

Local SEO services for solar companies put your business in front of qualified customers where they spend their time—on the internet.

Similar to traditional SEO for solar energy companies, local SEO ensures your business is found on page one of organic search results on major search engines, but with a specific focus on geographically related searches and getting your company found in Google’s local pack (maps listings).

Did you know that

  • 97% of people learn more about a local company online than anywhere else
  • “Near me tonight/today” type searches grew by more than 900% over two years
  • 92% of searchers will pick businesses on the first page of local search results
  • Local searches result in purchases 28% of the time

If you're not investing in local SEO services, you're missing out on leads and sales to your competitors—guaranteed.

Local SEO Services for Solar Companies: What's Included?

At Blue Corona, we offer customized digital marketing solutions customized to your businesses needs, wants, and goals. Ultimately, we help your company grow its revenue by generating more leads and sales from qualified customers right in your backyard.

Our local SEO services for solar companies include:

Completing a Local Competitor Analysis

  • Completing a market analysis of your service areas
  • Finding local competitors currently outranking you on the web for your services
  • Analyzing search terms, monthly search volumes, and more in your market

Building and Monitoring Local Citations

  • Auditing citations across all relevant online directories
  • Editing all local citations to include the right name-address-phone number (NAP citations)
  • Creating new citations
  • Discovering and claiming more local citation opportunities
  • Managing and monitoring local listings

Publishing and Optimizing Localized Website Content

  • Performing continual keyword research to find what and how your customers are searching for your services
  • Publishing locally targeted website content that improves your local search rankings and provides a seamless user experience
  • Adding microdata to your website (schema markup) to improve your local business listings, make local reviews more prominent on search result pages, and increase your local rank
  • Optimizing landing pages on a continual basis

Optimizing and Managing Your Google My Business Account

  • Optimizing your company’s Google My Business page for your business address and phone number
  • Claiming your Google Maps listing
  • Optimizing your Google My Business page for backlinks
  • Optimizing your business hours and services on Google My Business

Tracking Your Campaigns

  • Monitoring your keyword rankings, organic traffic, calls, and leads
  • Monitoring the keywords rankings of your competitors
  • Monitoring your top three local competitors
  • And more

Analytics Tracking and Reporting

  • Installing and monitoring advanced Google Analytics tracking
  • Setting up and monitoring tracked phone lines for your campaigns
  • Providing detailed reports on how our services are impacting your business overall

Get More Info About Local SEO Services from Blue Corona

Ready to start outranking and outperforming your competitors online?

Give us a call or contact us online to learn more about our local SEO services for solar companies.

Lead Capture – Free Competitor Analysis

  • Get a FREE Competitor Analysis

    *By providing a telephone number and submitting the form you are consenting to be contacted by SMS text message. Message & data rates may apply. Reply STOP to opt out of further messaging.

// Testimonials

See What Our Clients Are Saying

"We struggled, marketing wise, in that we went through several marketing companies and all directing us in the wrong way. We spent a lot of money that we didn't really need to. It's been great since we joined [Blue Corona] and making marketing affordable for us. The name Blue Corona, to us, means leads...money! You should be called Green Corona."

Jay Kline

"I would 100% recommend Blue Corona to any new, aspiring HVAC, plumbing, electrical service, home services type business that is looking to expand the footprint of Internet marketing truly because the sense of, they're not like your every other internet marketing company. They're not going to sell you a bill of goods and over-promise and under-deliver. They're going to under-promise and over-deliver."

Ross Albert

"There's been plenty of times where we would sit back and look at things and go, "Hey, you know what? That's probably the best decision we made in a long time." I would definitely recommend [Blue Corona] to other service companies because I want to see how other people like me and my family here at work succeed."

Bill McManigal
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Customized Digital Marketing Strategies

we build your strategy to help you outrank and outperform the competition

// Home Services Marketing

SEO (search engine optimization) and paid media are the two most effective ways to increase qualified visitors to your website. If your business doesn’t dominate the first page of search results, you’re losing business to your competition. We help you maximize your search engine real estate across both paid and organic listings on search engines like Google and Bing. This drives more qualified website traffic, calls, and leads to your business (and not your competitors’).

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Elevate Your Brand Presence

with a new website

// Website Design & Development

At Blue Corona, we take care of your website for you—from start to finish. The best part? You own 100% of everything we create—the code, content, design—everything. Our websites capture the uniqueness of your brand, deliver a seamless user experience, and serve as the launchpad for your digital marketing campaigns. We provide:

  • Website design and development
  • Hosting
  • Security
  • Webmaster support
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Capture & Convert More Leads

without spending a dollar more on marketing

// Maximize your marketing 

Marketing is only successful if your operations team does its job. At Blue Corona, we help your team capture and convert more leads by providing 24/7/365 call answering services and AI-powered website chat to help you:

  • Answer more calls
  • Increase your website conversion rate
  • Book more jobs
  • Provide best-in-class customer experience
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