Category Archives: Contractor Marketing
If you own a local contracting company and you’re looking for an Internet marketing partner to help take your business to the next level, you’ve come to the right place. At Blue Corona, we specialize in contractor marketing—everything from SEO, PPC, website design, content marketing, social media campaigns, and more. Blue Corona is much more than an SEO company—we truly see ourselves as a Web marketing partner to your contracting business. We market your business as if it were our business—meaning we strive to truly understand your services, products, sales process, competitors, industry, and markets to effectively market your services on the Web, all while tracking and measurably justifying your investment in our online marketing services. Below are a collection of blog posts written by our team of expert contractor marketers. Browse through or call us today to get started on improving your contracting company’s online presence.
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Ah, the battle between Houzz and Pinterest rages on—hopefully it won’t turn into anything remotely similar to the Hunger…
The remodeling industry and the way contractors attract and interact with customers has changed a LOT over the past…
If I asked you to name the main social media platforms, Google Plus probably wouldn't be one of them.…
If you’re like most business owners I know, when I say “social media,” you think: Facebook. While Facebook has…
Social media marketing isn't a new concept, and I'd even say it's now mainstream. But while the majority of…
As a business owner, you've probably already identified your company's marketing goals for 2018. And, like most business owners,…
What separates the best remodeling websites and the mediocre ones? If you're like most remodelers and home service contractors,…
If you don’t know the rules, you can’t win the game. Ten years ago, it used to be enough…
Your business depends on sales, and your sales depend on leads. For most remodeling company owners and marketers, the…
How to Kick-Start Growth and Break a Business Plateau It happens to the best of businesses. Things are going…
The US economy added 2.1 million new jobs in 2017, a landmark year of growth for the nation in…
There’s a lot more to a successful web design than an eye-catching logo and sleek appearance. Not only do…
Two business owners walk into a bar. They both order shots to celebrate the launch of their new companies.…
Looking for the answer to a question you’ve been pondering all day? Need a plumber? Wandering a new city…
“Ok, Google, I need a plumber.” Picture this: I’m knee-deep in water, using every towel I own to sop…
Has your HVAC company fallen into the trap of making costly, all-too-common digital marketing mistakes? Failing to answer a…
"2 seconds is the threshold for ecommerce website acceptability. At Google, we aim for under a half second.” – Maile Ohye,…
What happened to Amelia Earhart? How many licks does it take to get to the center of those lollipops?…
Two business owners walk into a Ferrari dealership. One forks over a cool $250k in cash. The other signs…
We've all made mistakes. While some tend to stand out more than others (Dotcom bubble, anyone?) there is one…
Capturing more customers online is a modern business’s endless pursuit. Even if you think you’re getting the hang of…
The image above is an actual, real, functioning website. Not only does it give give you a headache, it's…
The SEO community has known for a while that something was happening behind the glass walls of Google, and…
*Updated January 2, 2018 By now, you’ve heard about the reversal of net neutrality, and you’ve got questions: Wait…what…
They're heinous. They're awful. And they'll tank your social media strategy faster than you can say "Whoops." 2018 is…
Did you read your email this morning? Sure you did, it's the first thing 66 percent of people do…
You may have heard rumors circling around about Google’s mysterious mobile first index. While some may have disregarded it…
If you had the choice, would you buy a car that was built in the 90s, or a car…
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