So you’ve decided that your business is in need of an online upgrade. Now where do you start searching for an SEO company that is sure to deliver outstanding results? With so many different internet marketing companies all promising the same thing, it can be difficult to weed through them. This article will walk you through some of the most important steps in choosing the right SEO agency for your business.
Benefits of Hiring an SEO Company
For those of you who are still on the fence about paying for a firm to handle your SEO, here is something to consider. When you hire an SEO company to improve your online presence, you ultimately get:
More time to focus on running your business
An improved website and better user experience
Improved rankings on search engines such as Google, Bing, and Yelp
Keep in mind that some agencies can help you with more than just SEO. It’s always a good idea to choose a company that can also provide you with: content marketing, pay per click campaigns, social media posts, email marketing, and much more! When you hire the right company to do this complex work for you, you can focus on running your business instead of trying to learn SEO algorithms and best practices.
5 Tips for Choosing the Right SEO Company
How do you know which company can get you the results you need? There is never a sure answer until you hire the company yourself; however, there are some specific questions you will want to ask agencies before signing a contract.
Check out these five tips to help you choose the right SEO company to grow your business.
Tip #1 – Clearly Define Your Goals
In order to find the right team for the job, first you will need to decide which areas of your online presence you want to improve. If you’re not sure which areas of your SEO you need to improve, then ask agencies what they suggest! A good agency will have the data needed to prove which areas are most beneficial to focus on.
Tip #2 – Hire a Company that Tracks Your Data
To find the best solutions for your unique business, you will want to use an SEO firm that can track and measure all of your company data. This includes phone calls, contact forms, site visits, click through rates, and more. To choose the right business strategies for your company, it’s important to make decisions based off of results and not gut instincts.
Click here to speak with a Blue Corona team member about our extensive tracking methods!
Tip #3 – Get Reviews, Case Studies & Testimonials
The best way to get unbiased opinions about a company? Reviews! One of the best ways to find a reputable agency is to read through their testimonials and online reviews. You will often find these reviews by exploring the company’s site or searching for them on sites like Google, Yelp, or even Glassdoor (to see what their employees think about working for them). For more thorough information, request case studies from the agency by calling them up or submitting a form online. This is one great way to see what the agency is capable of. Another great way to get a feel for an agency is by requesting a reference. A reputable agency should be able to put you in touch with a current client so that you can speak with them about their own experience and level of satisfaction.
Tip #4 – Schedule a Consultation
Whether you are a block away from the SEO firm or thousands of miles across the country, you can always ask for a consultation. Most likely, the agency will be happy to pull up some research on your industry and walk you through some strategies they have used on past clients. A consultation will help you get a feel for the type of people on their team and their level of passion and creativity. It’s important to build a trusting relationship with your SEO agency, so use this as an opportunity to see how well you connect. Do you understand everything they are explaining? How is their attitude? Do they seem passionate about the work they do? This is your time to ask them specific questions!
Tip # 5 – Define Your Budget
Before you get invested in a service you can’t afford, don’t forget to plan out your budget ahead of time. It is a good idea to ask about package deals and price ranges early on to see if the service is in your price range. Most SEO companies will have a variety of monthly packages to choose from, which should make your life easier. When it comes time to choosing a package deal, refer back to your original goal to see which package will get you to your goal (Tip #1).
Have Your Heard About Blue Corona?
What is Blue Corona? Nope, it’s not a new type of beer… guess again! Blue Corona is a leading internet marketing company that has mastered the art of successful SEO. Our dedicated team of experts is constantly implementing new strategies to get our clients the results they deserve. How do we operate? We track each client’s data, test top SEO strategies, measure the results, and repeat! When you join us, you receive a dedicated team of content specialists, web masters, graphic designers, pay per click specialists, and your very own account manager.
SEO isn’t the only thing we’re experts at! We can also help your company with:
Contact us today to learn how we can get you the results you need to grow your company and surpass competitors.
About The Author: Courtney is a content marketing specialist at Blue Corona. When she’s not discovering new SEO trends or writing killer blog posts for her clients, you can find her doing pretty much any outdoor activity in the city of Charlotte!
View more blogs by Courtney Benjamin
“Our phones are ringing more and our guys are busier ever since we signed up with Blue Corona to handle our marketing. We look forward to our monthly updates and are excited to see the numbers each month of how we are doing. It is especially nice to see now when we are experiencing a lot of pressure from our competitors to try and take our customers. It’s nice to take these amazing numbers to our manager and show him that the money we have been spending is paying off. ”