Blue Corona will be an exhibitor at the 2010 HVAC Comfortech show this fall in Baltimore, Maryland...
Blue Corona's employees are passionate online marketing, analytics and new media experts.
Ben Landers, PresidentBen is a passionate entrepreneur and speaker with over ten years of experience in online marketing, new media campaigns and analytics. He is responsible for the strategic direction of Blue Corona, business development and the day-to-day operations of the company. Ben started his career in new media and Internet marketing during the dot-com era as an early employee of HotJobs.com (now owned by Monster.com - Nasdaq: MNST). After HotJobs.com was acquired by Yahoo!, Ben spent time in the telecommunications industry as a Major Account Executive with WorldCom/UUNET and then he ran the Mid-Atlantic office of an advertising agency before joining DrinkMore Water as the VP of Sales and Marketing.
Ben holds a BS in communications and marketing from Ohio University, is a Google AdWords Professional and member of the Web Analytics Association. Ben lives in Silver Spring, Maryland (MD) and enjoys spending as many weekends as possible on the water in Southern Maryland.
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Katelyn McKinley, Director of Client ServicesKatelyn comes to Blue Corona from Merrick Towle Communications in Greenbelt, Maryland (MD). She graduated with honors from the University of Maryland College Park where she studied communications and public relations. As Blue Corona's Director of Client Services and lead Project Manager, Katelyn ensures that every client project is completed in a timely fashion with fantastic results! Katelyn is a Google AdWords Professional and an experienced SEO copywriter. She is also an adept graphic designer. Katelyn lives in Baltimore, Maryland and spends her spare time dining and dancing with friends or at the beach!
Alex Perini, Senior Account ManagerAlex earned her BSBA in marketing, Finance and Entrepreneurship from The University of North Carolina at Chapel Hill - Kenan-Flagler Business School. She is a member of Beta Gamma Sigma (BGS) Business Honor Society and was also a star player for the 2007 ACIS Coed Flag Football National Championship team! Alex has spent all of her life in business and she has been involved with Blue Corona from the start - even working remotely while she was finishing her degree at UNC. Currently, she is Blue Corona's lead Account Manager and she manages day to day operations at Blue Corona's new office in Charlotte, North Carolina (NC). Alex is a Google AdWords Professional, SEO technician and an analytics expert.
Erin Clark, Online Marketing SpecialistErin comes to Blue Corona from the University of Delaware. As an Online Marketing Specialist, Erin's job is to stay on top of emerging new media strategies and determine how small (and not so small) businesses can leverage them to increase website traffic, leads and sales! She has a special talent for competitive SEO analysis - If you want to know what your competitors are doing online, talk to Erin! She also has extensive experience in the following industries: bathroom remodeling, clean energy, HVAC, plumbing, roofing and residential solar panel installat. She is a Google AdWords Professional, an SEO copywriter and social media expert. She lives in Rockville, Maryland (MD) and enjoys spending her spare time with friends and family.
Chase Wolf, Web DeveloperChase brings a unique combination of business and design backgrounds to the Blue Corona Team. Chase graduated Magna Cum Laude from McDaniel College with specializations in graphic design and marketing. He has been working with small to medium sized business owners on both web design and online marketing for over 5 years. Chase works an intense schedule - often arriving at the office before 6am and and leaving after 6pm! His competitive nature comes from his days as captain and four year starter of the McDaniel Baseball squad. At Blue Corona, Chase serves as lead graphic designer and website programmer. He executes client projects on both a visual and a technical level. Chase has designed and built over 50 websites for small medium sized service businesses.
Lylan Nguyen, Online Marketing SpecialistIn her role at Blue Corona as an Online Marketing Specialist, Lylan is responsible for creating custom website reports, developing pay-per-click and SEO campaigns and helping local service companies convert more website visits into leads and sales. Prior to joining the Blue Corona team, Lylan spent three summers as a Marketing Intern at E-Site Marketing in Bethesda, MD, so internet marketing is nothing new to her! Lylan is a recent graduate from the Robert H. Smith School of Business at the University of Maryland, College park with a dual degree in marketing and supply chain management.
Shelby Adams, Marketing Research AnalystShelby comes to Blue Corona from the University of Virginia, where she is double majoring in history and economics. Shelby spends her days (and sometimes nights too!) performing SEO analyses of other online marketing companies (competitors watch out!) as well as the HVAC, plumbing and roofing industries. At school, she is involved in Madison House Tutoring, serves on the executive board of her sorority and runs on the club cross country team. True to her Colorado heritage, Shelby enjoys hiking and skiing.

Kelly comes to Blue Corona from Bucknell University in Lewisburg, PA. She is a management major and anthropology minor. In her role as a marketing research analyst, Kelly identifies websites from various service industries - flooring, HVAC, legal, plumbing, roofing, etc. - evaluates their online presense and highlights opportunities for improvement. In her spare time, Kelly enjoys hiking, playing soccer and going to country music concerts.

Hillary is tasked with taking Blue Corona's sales team to the next level! Originally from Boston, MA, she graduated from The George Washington University with a BBA in marketing. When she's not attending networking events, flying to tradeshows, or otherwise making it rain, she enjoys running and spending weekends with her family on the Jersey Shore. Hillary is also an active member of a certain Maryland football team's cheerleading squad and stunt team! If you want to learn more about how Blue Corona can help you improve your advertising results and get more leads from the web, drop Hillary a line today!
Nick Massa, SEO Copy Writer & Content Marketing ExpertNick Massa comes to Blue Corona as a recent graduate of Elon University with a degree in professional writing. He has extensive writing experience, going as far as to create his own magazine from scratch as part of his senior project. He now keeps up his own personal fitness blog. His previous jobs include working for various catering companies in the Washington, DC area and interning in the finance department of a business gifts manufacturer. In his time off, Nick enjoys hiking, boxing and rock climbing with friends. He is also in training to serve his community as a volunteer firefighter.

Sulav Regmi graduated from Southwestern Oklahoma State University in 2009 with dual degrees in math and computer Science. While there, he helped develop a Computer Vision Facial Recognition software using parallel algorithms. Sulav is passionate about web design and works every day to improve his skills in java, php, mysql, drupal and a variety of editing tools and software. In addition to these talents, he speaks five languages: English, French, Nepali, Bhojpuri and Hindi. When he’s not working on his computer, Sulav enjoys kicking up his adrenaline by surfing and riding motorcycles.

Bio and picture coming soon!
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Blue Corona specializes in search engine optimization (SEO), pay-per-click (PPC), email marketing and social media marketing for small (and not so small) businesses.
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