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Conversion rate testing has been a hot topic in the industry—and why wouldn’t it be? With the idea of…
You get four seconds to convince me to read your website’s landing page. They’re gone now. Am I persuaded…
Without a doubt, every small to medium home service business could use more leads. More leads results in the…
You go to a webpage to browse through a company’s products or services, only to be inconvenienced by a…
If you want more website leads, you've got two options: advertising and marketing to get more visitors to your…
Gone are the days of Mad Men and traditional marketing and advertising. No more liquor cabinets in the break…
Quality over quantity—it applies to a lot of things in life, including online marketing, and SEO in particular. An…
Should you include pricing on your website? Most small business and service websites don’t. However, the prevailing wisdom is…
You’ve done it. You’ve gotten someone to visit your website. That’s half the battle. But where will they go…
If there’s one thing we want you to take away from our fine selection of Blue Corona blog posts,…
At some point in your life, I’m almost certain you’ve had to maintain a long distance relationship. I currently…
Blue Corona is offering FREE website analyses! Could your website benefit from inbound marketing and SEO? Most likely! Blue…
Website contact forms play a pretty important role when you're trying to generate leads from your website. It’s the…
If you own a home service business (HVAC, plumbing, etc.), your phone leads are likely to highly outnumber your…
At this point in the great game of online marketing, I hope you know your baseline visit-to-lead conversion rate.…
Far too many companies investing in search engine optimization focus on the wrong metrics to measure SEO success. For…
Keeping people on your website is hard! Users will often leave a site within 10 seconds if it doesn’t…
At Blue Corona, we always recommend using Web forms as opposed to email addresses on our clients’ websites. First…
I get far too excited when I’m working on Blue Corona’s website and the little “Did you find what…
As someone who doesn’t know how to use the post office and gets easily frustrated with automated phone systems,…
My boss has been known around the office to make a fair amount of extremely unusual statements. One of…
At Blue Corona, we do an awesome job of helping our clients’ phones ring through our various online marketing…
As a business owner with a beautiful website you’re proud of—especially in today’s digital world, which is increasingly filled…
Think about the following scenarios: the clueless driver doing 35 mph in the left lane (when the speed limit…
Business owners everywhere, from every industry, are finally starting to wake up and realize that their website is—without question—their…
Welcome to part two of the blog series Tips for Improving Your Conversion Rates. In my previous post, I…
Pretend for a moment that you own a residential home and exterior remodeling company. You get a decent number…
If you use Google Analytics to track your website (you ARE tracking your website, aren't you??), you might soon…
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