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Category Archives: Small Business Marketing

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Betsy McLeod Digital Marketing Specialist
March 2, 2019

Off the top of your head, what's your website’s current visit-to-lead conversion rate? If you don't know, you're not…

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Betsy McLeod Digital Marketing Specialist
February 2, 2019

The image above is an actual, real, functioning website. Not only does it give give you a headache, it's…

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Betsy McLeod Digital Marketing Specialist
January 10, 2019

I'm willing to bet you're a great electrician. Chances are, you built your business based on your high-quality services,…

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Betsy McLeod Digital Marketing Specialist
January 9, 2019

Having trouble with client acquisition? You're not alone—over the past ten years quality leads for lawyers have become harder and…

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Betsy McLeod Digital Marketing Specialist
December 26, 2018

If you're a business owner on the fence about creating a website, I'll save you some time—you need one.…

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Betsy McLeod Digital Marketing Specialist
October 22, 2018

B2B marketing has changed drastically over the past five years and in order to succeed in 2019, you need…

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Betsy McLeod Digital Marketing Specialist
October 16, 2018

No matter how great you think your contracting business is, if you don’t have the right online presence your…

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Betsy McLeod Digital Marketing Specialist
October 2, 2018

Consider this: “What creates two out of three net new American jobs; produces close to half of our nation’s…

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Betsy McLeod Digital Marketing Specialist
August 14, 2018

Two business owners walk into a bar. They both have a stack of brochures about their company. One hurls…

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Betsy McLeod Digital Marketing Specialist
July 31, 2018

It isn't a secret that the real estate industry has changed drastically in the last 10—and even five—years. Where…

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Betsy McLeod Digital Marketing Specialist
July 25, 2018

Starting an ecommerce business is easy. Growing it? That’s a different story. Despite ecommerce goliaths like Walmart, Target, and…

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Becca Starkes Copywriter
April 29, 2018

If we were to condense everything we learned about HVAC marketing in the past year, we could narrow it…

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