Facebook Marketing for Fire Protection Companies
Looking to grow your fire protection comany online? Facebook is a great platform to both create a community for your existing customers and reach more homeowners interested in your fire and life safety services in their area. At Blue Corona, we are experts in Facebook marketing for fire protection company and can help you grow your following and engagement to get more out of the social network for your business.
Fire Protection Contractors Facebook Campaigns
Facebook is a great way to engage with your current or potential customer base in your area. Content published to your fire protection company’s Facebook business page should be engaging, purposeful, and strategic. Facebook rewards companies that have higher engaging content (including text, photos, videos, and more) by showing them more frequently in the user’s newsfeed. We’ve done a lot of Facebook marketing for fire protection experts, including content creation and curation to post regularly on business’s Facebook pages.
We work to create content calendars for posting that incorporate your services, resources on your website (especially engaging blog posts), promotions or coupons you’re currently running, and informative industry news (from assocations leaders, such as NFPA, NFSA, the AFSA, and more). By mixing up the posting schedule, we are able to optimize Facebook marketing campaigns to create the highest levels of engagements (including post likes, comments, and shares) that also lead to conversions and a solid ROI.
Facebook Paid Ad Campaigns for Fire Protection Companies
Facebook advertising allows you to target audiences that may not have seen your post otherwise, while also increasing brand awareness and product awareness. In addition, Facebook ads are a great driver of micro-conversions, whether for sharing coupons, increasing email sign-ups, or funneling additional traffic to your website.
Facebook campaigns are low-cost to run and can be specifically targeted to the audience that you want to reach. At Blue Corona, our social media specialists develop baseline data to better determine which type of Facebook ads are producing the lowest cost per lead and the highest return on ad spend—allowing you to eliminate ineffective advertising and maximize results for your fire protection business.
The cost per interaction on Facebook is typically lower than on Google AdWords or Bing Ads, so if you’re looking for a cost-effective alternative to pay per click, Facebook advertising is a great place to start. Not sure where to begin? Our fire protection Facebook marketers are who you need to call. We will run a data-driven paid campaign to increase brand awareness and drive potential leads to your website. We can target your Facebook advertisements based on user interest, demographics, and geography—for example, a recent Facebook paid campaign we ran for a fire protection company in Houston targeted business owners within a 50-mile radius of their office that were interested in business and office safety.
Get Started on Fire Protection Company Facebook Marketing with Blue Corona
Whether you need help setting up and optimizing your Facebook campaigns or you’d like to know where you can improve your existing Facebook marketing, Blue Corona can help. Call us today to request a free social media analysis.
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