- Case Studies
Garage Door Marketing Services
Want to grow your garage door repair and installation business? Digital marketing from Blue Corona will get you there.
When consumers need to find a local garage door repair or installation service, 97% of will them go online to do it. If your website isn’t front and center when they search for your services online, you’re losing their business to a competitor. The top garage door companies in the country aren’t on top just because they have great service or competitive prices, but because of expert marketing strategies that brought in new leads and turned existing customers into brand advocates.
You want to grow your business and we want to help you do it, just like we helped other garage door companies EXACTLY like yours. Take one of our clients, a garage door company in Ohio—we increased leads by 279% while cutting the company’s cost per lead in half. See the case study for yourself here »
Want those results for your business? Learn more about our complete solution for local internet marketing services for the garage door industry below or contact us today.
Online Marketing for Garage Door Companies: What It Takes to Get More Garage Door Leads and Booked Jobs
Wondering how we'll help you get more garage door leads and sales? Our garage door marketing plans include a variety of online marketing strategies and services. Together, they work to increase brand authority, website traffic, leads, and booked jobs. See the services you need below, and we can't wait to help your company grow!
Why You Need a Comprehensive, Multi-Channel Garage Door Marketing Strategy
Some garage door contractors come to us with only one marketing channel in mind—they want a website OR search engine optimization OR pay per click advertising. That won’t work—the best contractor marketing plans catch potential customers at all stages of the modern buyer’s journey. The problem with choosing only one or two is that not all marketing channels are right for all stages of the sales funnel:
That’s why we always encourage our clients to take a multi-channel approach when advertising a garage door repair and installation business.
Determine Your True Marketing ROI with Advanced Analytics & Tracking
If you’re like most contractors, you don’t have the time or resources to waste on ineffective garage door advertising strategies. That’s why at Blue Corona, we accurately measure and track each and every advertising campaign (from pay per click to SEO to email newsletters and more) to find out which advertising and marketing strategies work and which should be changed or eliminated.
But don’t worry! You won’t receive loads of reports or spreadsheets to analyze! We understand that you’re busy running your company and you simply don’t have time for that. That’s why we’ll also analyze your data and give you actionable recommendations to measurably improve your performance. At Blue Corona, our marketing analytics services include:
- Ad tracking and measurement
- Custom research and analysis
- Phone call tracking and recording
- Conversion rate optimization
- Google Analytics consulting
- Website analytics and tracking
- And more!
Accurate measuring and tracking is truly the first step in marketing your garage door business online so you can truly quantify your marketing investments.
Want to Get More Garage Door Leads? It Starts With an Optimized Website
IT’S NOT ENOUGH TO JUST HAVE A WEBSITE!
Don’t think of your website as a brochure; think of it as a virtual sales rep capable of generating massive amounts of garage door repair leads and sales company, often at a fraction of the cost of traditional marketing and advertising. With that being said, how easy is it for potential customers who aren’t familiar with your brand to find your website?
Think of where your customers spend their time on the internet. Sure, many of them are using search engines to find your repair and installation services when they need them, but there’s definitely more to the story. At the highest level, internet marketing success is a real estate game. Your goal should be to cost-effectively build, develop, and maintain as much real estate as you need to establish yourself as the authority in the garage door industry.
Want More Installation and Repair Leads? Get Your Garage Door Company on the First Page of Google
IMPROVE YOUR SEARCH ENGINE RANKINGS WITH SEO & CONTENT MARKETING
About 93% of online experiences start with a search engine, so if you want more garage door repair leads (or installation leads), you need to rank organically on the first page of Google and other search engines.
To rank well organically, you must establish and promote your local garage door company as THE authority for what you do, in the markets you do it. Ranking well on Google, Bing, and Yahoo! requires three things:
- First, your website must be secure, fast, mobile-friendly, and coded in a way that makes it easy for the search engines’ software to find, crawl, and categorize your website. At Blue Corona, our web team specializes in designing websites and landing pages that are not only visually appealing, but also are highly optimized for search engines—allowing your company to get more traffic, leads, and sales from the web.
- Second, you must create web page after web page of unique, relevant, and remarkable content. Our content marketing team has extensive experience writing online content (including blogs, landing pages, press releases, email newsletters, e-books, and more!) for garage door companies like yours—so you won’t have to write a thing (unless you want to!).
- Third, you must promote your site to other relevant and authoritative websites and get them to link to, reference, and cite you as an authority. Unlike other SEO companies, you’ll never have to worry about us building shady links that will get you penalized by Google!
When you hire Blue Corona as your marketing partner, you’ll receive a dedicated account manager as well as a support team that includes an analyst, web designer/developer, and a dedicated, professional copywriter. You’ll also receive detailed monthly reports that connect your website’s SEO performance to your company’s bottom line.
Connect with More Homeowners WITH LOCAL SEARCH OPTIMIZATION
Did you know that almost half of total Google search queries have local intent and that 97% of people go online to find local services? In addition to improving your organic search engine listings with general garage door SEO services, it’s also vital that you optimize for Google’s local map listings. These three local map listings often appear above the organic listings, leading to better click-through rates for your company from potential customers.
As an award-winning SEO company, we understand that the more listings you have on the first page of search results—including local listings, organic listings, and paid listings—the better. Our local SEO services will increase your garage door company’s visibility for geographically-related searches.
PAY-PER-CLICK ADVERTISING FOR Garage Door Repair Leads
One of the best ways to advertise your garage door companies is with pay per click (PPC) advertising. When a prospective customer needs to request service from a local garage door company, where do they turn? The vast majority of internet traffic is through search engines—like Google, Bing, and Yahoo. Pay-per-click (PPC) is a great way to get to the top of the search engines and drive more (local) visitors to your website and get more leads and sales.
PPC is a great way to make your company visible on the first page of search engine results. Once we set up your campaigns, you’ll see your advertisement within a couple of hours and have complete control over budget, copy, and placement. When Blue Corona manages your PPC account, we’ll handle everything—from keyword discovery and ad copy creation to bidding and ad split testing. That way, our PPC managers can continue their data-driven approach to success and you can continue expertly running your garage door company.
Google Local Services Ads
In addition to PPC, garage door companies have the ability to advertise with Google Local Services ads.
Local Services ads are pay per lead ads that appear at the very top of the search engine results page. Unlike traditional PPC search ads, you don’t target keywords, you target services. After being approved for eligibility, advertisers choose from a list of available services for their industry and their service area. When a person’s online search query matches criteria for those services, their ad will be eligible to show:
Why Choose Blue Corona as Your Garage Door Company’s Online Marketing Partner?
Blue Corona is much more than a marketing vendor—we truly see ourselves as a partner to your garage door business. Because we’ve been experts in the garage door industry (and the window and door industry in general) for so long, we are able to market your business as if it were ours—meaning we truly understand your services, products, sales process, competitors, industry, and markets.
Although we service all industries, we have extensive experience helping garage door companies just like you get more leads and sales from the web. We even have a case study on how we helped a company just like yours quadruple leads. Call us today and we’ll refer you to our garage door repair and installation clients!
What is digital marketing?
What is the actual definition of digital marketing? In a nutshell, digital marketing—also known as online marketing—is an umbrella term for all marketing and engagement activities done through online media channels. The role of digital marketing is to help you get found, get noticed, get leads, and then turn those leads into sales and returning customers.
Why invest in digital marketing?
About 97% of consumers in the U.S. go online to find local products and services. If you want to connect with them and increase leads and sales, you have to meet them where they spend their time—online.
What digital marketing services do you provide?
We provide full-suite digital marketing, SEO, website design, PPC, social media, email marketing, instant chat services, analytics and tracking, video marketing, and branding.
Which online marketing services are best for my business?
Most companies will need SEO, PPC, and website design as core services. Beyond that, which services are best for your business depends on a few things:
- Your budget
- Your goals
- Your product/service
- Your target audience
- And many other factors
How much do digital marketing services cost?
Depending on the package you choose, marketing services can run anywhere from $2,500 to over $10,000 per month.
What is inbound marketing?
Inbound marketing refers to marketing strategies such as content marketing, pay per click (PPC) advertising, search engine optimization (SEO), and social media that attract or “pull” prospective clients/customers in at an exact moment of interest or intent. Inbound marketing strategies stand in sharp contrast to so-called “traditional” marketing strategies such as billboards, cold calling, direct mail, print, radio, tradeshows, TV, etc. that interrupt (often uninterested) people by pushing (typically unwanted) messages to them.
What is your reporting and communication process?
We generate monthly reports for clients and have a reputation for responsiveness and attention to detail. We will establish reporting and communication expectations during our intake call.
What Makes Blue Corona Different from Other Garage Door Marketing Companies
At Blue Corona, we try and let our clients speak for us. Take a look at our garage door marketing reviews and hear straight from contractors just like you why we are the best digital marketing company for your needs.
Done that? Great! Let’s get down to the details. Above all, everything we do comes from the perspective of a business owner, and we treat your business like our own. We can also offer you a few guarantees other companies can’t:
- You don’t have to worry about long-term contracts. We won’t handcuff you for a specific amount of time. Ever.
- You’ll own every single deliverable, from your website to your content. Some digital marketing companies won’t let you keep your work when you leave. Not us.
- You’ll optimize your marketing costs. Everything we do is tracked, measured, and analyzed for improvements. This lowers your costs and increases results.
- You get the peace of mind that we will bend over backward for you. Digital marketing is a long-term investment, which is why we believe in building partnerships, not acquiring clients.
- You get a dedicated Account Manager to be your guide, as well as a support team that includes an analyst, web designer/developer, and a dedicated (US-based) copywriter.
- You get detailed monthly reports (you can actually understand) that connect campaign performance to your bottom line.
Our Happy Clients
“"Before working with Blue Corona, our website was old and basic... it really didn't match the image we wanted to portray in the market. We ended up choosing Blue Corona because they impressed us with their thorough research and understanding of our needs and our culture. The big benefit for us throughout the process was their ability to leverage their team's experience when we had an idea of what we wanted to do but didn't really know how to implement...”
“"This has by far been the best return on investment I’ve ever seen. This has opened up another door for revenue to come in. My website has turned into my best sales rep. The company markets itself!" My account manager presents all the information in a way that I can understand. She always takes my calls. She responds to my emails in a timely fashion. She helps me come up with new ideas. She is outstanding! Blue Corona provides results....”
“"We are very pleased not only with the end result, but also with the entire process of working with Blue Corona. The amount of patience, guidance, and knowledge that they displayed throughout the whole process made them a very easy and enjoyable partner to work with. We are thrilled with our new website, mobile site, and content management system. We would recommend Blue Corona for any website development or redesign project.” With 25 retail stores and six dealer locations throughout...”
“"We trust our support team at Blue Corona completely and quite frankly are involved in very little of what they do for us. They truly understand SEO and what is needed to make it work. I would say this has been the most valuable aspect of working with Blue Corona. They do so with little to no effort on our part, which allows our sales managers to focus on sales rather than SEO tasks and education. For all of these...”
“"Blue Corona measures and tracks my website and all my advertising so I know exactly what is working and what needs to be re-evaluated. They break down the data into actionable insights and clear takeaways. Before I hired them, I was getting 3 property management leads per month. Today, as a direct result of their SEO work and pay-per-click expertise, I receive over 25 leads per month and my cost per lead has actually gone down!" Rory Coakley founded Coakley Realty...”
“"Blue Corona's expertise in search engine optimization is directly responsible for driving the increase in monthly visits to our web site, producing many telephone inquiries and visits to our showroom."”
“"Both the design of the website, and the later design of our mobile website, were extremely easy and professional. In the past I had problems with web designers not understanding how I wanted the site to look and respond. Working with Chase, there were none of these issues. He really listened to my requests, asked questions to make sure he understood what I was saying, and made many suggestions of ways to improve the site in ways that had never...”
“"I used to get a couple form submissions a year—and it was all spam. Now, we’re getting leads—and they’re qualified! You can find an SEO company anywhere. With Blue Corona, you get an account rep that’s there for you. I know there’s somebody looking out for our website and helping us grow."”
“"My husband and I have each been in the business world for at least 30 years and I can honestly say that I have never worked with a team of people as wonderful as Blue Corona's. We know virtually nothing of the SEO business and they have guided us through this in a most impressive way. Tara has been our main point of contact and I truly cannot say enough things about that amazing woman. It is due to Tara and her...”
“"Our phones are ringing more and our guys are busier ever since we signed up with Blue Corona to handle our marketing. We look forward to our monthly updates and are excited to see the numbers each month of how we are doing. It is especially nice to see now when we are experiencing a lot of pressure from our competitors to try and take our customers. It’s nice to take these amazing numbers to our manager and show him...”
The information on this website is for informational purposes only; it is deemed accurate but not guaranteed. It does not constitute professional advice. All information is subject to change at any time without notice. Contact us for complete details.