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HVAC Digital Marketing Services

Increase Leads and Booked Jobs with HVAC Digital Marketing Services

About 97% of people go online to find local services—will they find you, or your competitor? If you’re wondering how to get more HVAC leads and booked jobs, we have the solution: targeted internet marketing services from the top experts in HVAC marketing. 

Blue Corona has more than 10 years of proven experience growing HVAC companies just like yours with data-driven, strategic internet marketing services. For example, the ACCA 2015 Contractor of the Year, GAC Services, is a long-time HVAC marketing client of ours who has seen outstanding business growth. Take a look at the case study results for yourself:

  • 300% –  that’s the increase GAC Services saw in new domain organic website leads in just 5 months of our HVAC marketing services
  • 91% – that’s the increase in phone calls after just 8 months of online marketing services (specifically noted during slow seasons)
  • 60,194% – that’s their increase in organic traffic over 3 years

our online hvac marketing services include HVAC SEO, HVAC websites, and more

learn how to get hvac leads with services from our hvac marketing companyWhen you choose Blue Corona as your local HVAC marketing company, we handle all aspects of your online marketing strategy—from advertising tracking to content marketing to local SEO and more.

Call us today to find out how we can measurably improve your HVAC company’s marketing return on investment, or keep reading to learn more about our HVAC marketing services.

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Our HVAC Digital Marketing Services

Wondering how to get more HVAC leads and booked jobs? The best HVAC marketing plans include a variety of online marketing strategies and services. Together, they work to increase brand authority, website traffic, leads, and revenue. See the services we recommend below, and we can't wait to help your HVAC company grow!

  • best advertising for hvac
    With a thorough competitive analysis from Blue Corona, we will identify the strengths, weaknesses, threats, and opportunities from a digital marketing perspective—including actionable insights you can take to close any gaps and get ahead of your competition. We’ll provide custom-tailored recommendations for how you can improve your online presence and performance.
  • content marketing for hvac
    Attract, acquire, and engage more homeowners through the creation and distribution of relevant and valuable content, including landing pages, blog posts, ebooks, email newsletters, white papers, and more. Our professional, U.S.-based writers will grow your online presence and establish you as THE authority.
  • hvac email marketing
    Looking for a cost-effective way to grow your business? For every $1 spent on email marketing, $44 is made in return. Our professional email marketers help your business stay top-of-mind with your prospects and existing customers by sending custom newsletters. Test opt-in email marketing today!
  • linkedin
    Like the control of pay per click advertising, but want something more cost-effective than Google AdWords? Try a hyper-targeted ad campaign on Facebook! Why? Because Facebook accounts for one in every six minutes spent online and one in every five minutes spent on mobile.
  • Do you know how well your website is converting visitors? Our conversion rate experts will implement tests to improve your visit-to-lead conversion rates. We’ve helped HVAC companies double, triple, and even quadruple their website conversion rates.
  • 63% of consumers primarily use your company’s website to find and engage with you. As if that’s not enough, 75% of people have used a website’s design as the number one factor in deciding the credibility of a business. What does your website say about your business?
  • Want more commercial HVAC jobs? LinkedIn’s B2B audience has 2x the buying power of the average web audience, and four out of five LinkedIn members drive business decisions. Connect with them through LinkedIn advertising. Learn more about this incredibly targeted way to put your message in front of key decision-makers today!
  • Want to get to the absolute top of the search results page for your top HVAC keywords? Pay per click ads occupy the top three search result positions on most searches. Pay per click is also a great way to drive more (qualified) visitors to your website and get more leads and sales—FAST! The best part? There’s no waiting period.
  • HVAC SEO
    Want to get more earned traffic, leads, and booked jobs? Start where 93% of your customers’ online experiences start—with search engines. Grow your long-term authority and get more qualified website traffic, leads, and sales with search engine optimization (SEO).
  • 81% of US adults have at least one social media profile, and the average user spends at least two hours on social media sites daily. Why wouldn’t you want to promote your business with social media marketing campaigns? Start your social media marketing campaigns, including Facebook, Twitter, Pinterest, Instagram, and more, today.
    • Video is 50 times more likely to rank organically in the search results than text pages, and by 2020, video will account for 80% of global internet traffic, and 85% of online traffic in the US. What are you waiting for? Enhance your website, differentiate your brand, and get more leads with online videos!
  • Want 100 verified reviews in 10 days? We’ve done it for our HVAC clients, and can do it for you. Review Us Now is our proprietary software that allows you to get reviews on your website and external sites in three simple steps. Ask for your free demo today!
  • online marketing for hvac companies
    We know how to harness the power of call monitoring to vastly improve customer service experiences and greatly increase your return on marketing investments. Our team can help your company extract the most value possible from every phone call.
  • No matter your business size, industry, or location, a strong, effective, and cohesive brand strategy and design help to convey your company’s quality, credibility, value, and experience. When it comes to marketing your products and services, those that have a strong brand hold an enormous competitive advantage.
  • Does your company have an in-house marketing team, but still feel lacking in the mastery of digital marketing and SEO? Whether you have an enterprise-level company, run a large association, or head the marketing team at a major organization, custom-designed strategy and analytics consulting may be just what you need! Contact us and mention you need consulting.
  • Search engines spit out different results based on proximity, which is why local SEO for HVAC companies is so important. Approximately 97% of consumers go online to find local services, and 82% of smartphone users use a search engine when looking for a local business. If your local SEO isn’t tight, chances are your competitors will reap the rewards.
  • website chat services icon

    Blue Corona Chat is a website chat service that makes customer communication simple—for both you and your customers. With both Artificial Intelligence-based and live chat capabilities, you can take a customized hands-off or hands-on approach, allowing you to free up your CSRs’ time while still providing instantaneous customer service.

  • Every business has had situations where customer service representatives accidentally lose a lead. Have you ever wondered how much revenue you’ve lost from those dropped leads? With Blue Corona’s Lead Recovery services, you can make the most out of your existing lead pool and therefore take full advantage of your marketing spend.

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Digital Marketing Services FAQ

What is HVAC digital marketing?

When we talk about digital marketing for HVAC companies, we’re talking about all the marketing and customer engagement activities you do through online media channels. This includes your website, social media channels, email marketing, video marketing, online articles, your profiles on directories like Angie’s List, HomeAdvisor, Nextdoor, and Google, and online ads like Google Local Services ads and other pay per click ads.

Why should HVAC contractors invest in digital marketing?

HVAC contractors should invest in digital marketing because homeowners and property managers look online first when they need HVAC services. If you want to make sure they choose your HVAC company, they need to be able to find you online before they find your competitors.

What digital marketing services do you provide to HVAC companies?

We provide full-suite digital marketing services for HVAC contractors. This includes web design, search engine optimization (SEO), pay per click advertising (PPC), social media, email marketing, instant chat services, analytics and tracking, video marketing, and branding, among others.

Which online marketing services are best for my business?

Most HVAC companies can benefit from SEO, web design, and PPC as core services. Beyond that, the services that are best for your business will depend on your service area, HVAC services, goals, and budget.

How much do digital marketing services cost?

Depending on the package you choose, marketing services for HVAC companies can run anywhere from $2,500 to over $10,000 per month.

What is inbound marketing?

Inbound marketing refers to digital marketing strategies that “pull” people in by providing them content that they want to see at the moment they want to see it. HVAC inbound marketing tactics include content marketing, pay per click (PPC) advertising, search engine optimization (SEO), and social media. Inbound marketing strategies stand in sharp contrast to so-called “traditional” marketing strategies that “push” your message out, like billboards, cold calling, direct mail, print, radio, tradeshows, TV ads, etc.

What is your reporting and communication process?

With a qualifying package, we will generate monthly reports for your HVAC company. Expectations for communication and reporting processes are always discussed during our intake call.

CASE STUDY
15:1 ROI from Digital Marketing by Blue Corona

What Makes Blue Corona Different from Other HVAC Marketing Companies

At Blue Corona, we try and let our clients speak for us. Take a look at our HVAC marketing reviews and hear straight from HVAC companies just like yours why we are the best digital marketing company for your needs.

Done that? Great! Let’s get down to the details. Above all, everything we do comes from the perspective of a business owner, and we treat your business like our own. We can also offer you a few guarantees other companies can’t:

  • You don’t have to worry about long-term contracts. We won’t handcuff you for a specific amount of time. Ever.
  • You’ll own every single deliverable, from your website to your content. Some digital marketing companies won’t let you keep your work when you leave. Not us.
  • You’ll optimize your marketing costs. Everything we do is tracked, measured, and analyzed for improvements. This lowers your costs and increases results.
  • You get the peace of mind that we will bend over backward for you. Digital marketing is a long-term investment, which is why we believe in building partnerships, not acquiring clients.
  • You get a dedicated Account Manager to be your guide, as well as a support team that includes an analyst, web designer/developer, and a dedicated (US-based) copywriter.
  • You get detailed monthly reports (you can actually understand) that connect campaign performance to your bottom line.

Our Happy Clients

"Blue Corona has been our marketing agency for over a year now. They have provided great services and strategies for accelerating our business growth. Most importantly, they are willing and able to adapt our marketing strategy to help us succeed in our industry. Our account manager has been awesome! She is and has been such an asset to Reliable Power Systems."

De’Tavius Ross,
Reliable Power Systems

"Since working with Blue Corona our lead quality and profitability have skyrocketed! They give you advice on what is best for you rather what would line their own pockets. I have also been impressed by the quality of services (ad copy, amazing web design) and constant communication and tracking Blue Corona offers. Our account manager is truly a pleasure to work with. She is great at setting expectations and delivering results. I have worked with many marketing agencies and have...

Tracy Valgento,
Penguin Air, Plumbing & Electrical

"We have been partnering with Blue Corona for a couple of years now, and we are very pleased with the results. From the initial phase of learning our company's challenges and needs to the development of an effective online marketing strategy, working with the entire BC team has been a pleasure. The results have been tangible, and we're seeing an increase in leads and website visits across the board. One important asset BC brings to the table is their team's...

Michael DiFabion,
DiFabion Remodeling

"I’m very happy with the progress of Blue Corona’s SEO and pay-per-click campaigns for my garage door business. Blue Corona has helped improve our online visibility and generate more leads."

Bill McCormick,
Overhead Door of Indianapolis

"I've been with Blue Corona for over a year now. Hands down one of the best decisions I made for my business. The improvements they've made to my website, SEO, and general lead flow are so much better than previous companies I've worked with. One of the main reasons I chose them is they made decisions based on data and facts. Everything we do is measurable and they hold themselves accountable to the goals we collectively established. While all of...

Brian Zimmerman,
Zen Windows – Charlotte

"The switch to Blue Corona for our digital marketing needs was the best switch our team ever could have made. Our account manager is the best. She and her team are constantly staying a step ahead of industry trends and keeping us informed of best practices for our brand. We have seen tremendous results in a short time since beginning our partnership with Blue Corona, and we look forward to a long and fruitful relationship with their phenomenal team."

Raven Love,
Robin Aire

"I work for an Ohio HVAC, plumbing, electric, and indoor air quality company. Blue Corona has been nothing but helpful. We've used their services for several years and never had any issues. They've helped us improve PPC, SEO, social media, Local Services ads, and anything in between. I would 100% recommend using their services."

Jenell Marsek,
Blind & Sons

"Blue Corona has proven to be an integral marketing partner for our team. They handled our website revamp, as well as have continued to work with us to optimize our SEO, create campaigns, and evaluate our lead volume. Not only have we appreciated their professionalism, but we are so thankful for their assistance in facilitating our online growth."

Jennifer Jacob,
Jacob Heating & Air Conditioning

"I've been a business owner for seven years and have spent a lot of money with numerous digital marketing companies. My experience with many of them has been akin to burning money. Working with Blue Corona has been the exact opposite experience--more like printing money than burning money. They created a really nice-looking website for my company and, month by month, they add new content, which drives more and more traffic. And of course, there is much more being done...

Brad Blavat,
Zen Windows – Milwaukee

"Working with Blue Corona has been such a seamless process. They are efficient, creative, and extremely responsive. I have worked with numerous companies in the past and they are by far superior."

Christina Horner,
HELP Plumbing, Heating, Cooling and Drains
Maryland
7595 Rickenbacker Drive
Gaithersburg, MD 20879
North Carolina
1401 Central Avenue, Suite 200-F
Charlotte, NC 28205